Resources for planning a room people remember.
Practical planning material for SF tech teams deciding what to host, who to invite, how to budget, and what proof to capture after the event.
Event Planning Guide
A field guide for choosing the right event format, budget, timeline, and promotion plan before you commit spend.
Frequently Asked Questions
Quick answers on pricing, timelines, attendee sourcing, contracts, on-site staffing, and post-event reporting.
SF Venue Strategy
How we match event goals to neighborhoods, room formats, AV constraints, catering, and attendee arrival patterns.
Free Event Impact Plan
Share your audience and business goal. We will map the event format, timeline, budget range, and first promotion moves.
How to use this library
Start with the guide, then pressure-test the plan.
The strongest event plans move from audience to format to logistics in that order. Use the guide to set the first draft, the FAQ to check common constraints, and the impact plan when you want a production-ready path.
Want the plan tailored to your team?
Send us the audience, target companies, and timing. We will turn it into a practical SF event plan.